Editing

The editing process was hectic. The computers were slow and it made it hard to dump. It took forever to dump. On top of that very few of the computers worked so like two groups used one computer at a time. It was so chaotic. My team and I began to edit. That day we were more concerned about the timing. The commercial has to be 25-30 seconds. My team and I had to slow down, speed up, and extend clips. Today we even had to film more to get the right duration.

The computers are from 2008 and they are so slow. Pinnacle studios was not working. It was a little frustrating. We were then informed that we had to find a way to save our footage. My class and I were given the option to either save the footage to google drive or save it to a USB. The computers are so time consuming. We have to edit and blog all in one class. It’s very hard to do with computers that take years to load. But I guess we have to make eye with what we have

 I helped another student film today. I took many shots of him running. I also took shots of him throwing things. I packed up and headed back to class from the field. I arrived back to class. I had to write my blog. I was unable to use a computer because the working one’s were occupied. So I started typing my blog on my phone. I’m using my phone to write this blog right now. Which brings us to right now, me publishing this blog.

Filming

For the filming portion of the project my group and I went and filmed in the field and on the bleachers. We had to check out our equipment. We got a tripod. With the camera we got and SD card. We gathered our equipment and headed outside. But first I had to go to the gym to see if they had a football, unfortunately they didn’t so i made my way back to the track. My groups project was on Nike so that day i was wearing Nike slides. I watched how my team members shot their takes. I watched them take establishing shots, POV shots, pan shots, tracking shots, over the shoulder shots, and two person shots.

We then got dressed. Our props and costumes included a Nike water bottle, pants, slides, football, and jacket. For the first scene shot my team and I conspired oh how we should shoot this scene. We ran over it a dozen times. We finally got the perfect shot. Then we moved onto the football scene which consisted of three different shots an over the shoulder shot, a POV shot and a two person shot. The shot I was in was a two person shot. Then we moved onto the next scene. The water bottle scene was kind of difficult seeing to as I can’t catch. But we still proceeded.

One of my team members, Steven, and I were showing a Nike bottle, the scene was him tossing the water bottle. I thought it would be difficult. Surprisingly though it actually not hard. I caught the water bottle on the first try. Each scene needed a few takes so it took up almost all of the class period. We were called in with at least 15 minutes of class time left. We had time to get and SD card reader. We then dumped our footage and started putting it on our editing board. We finished dumping. Finally we turned in all equipment and left.

Storyboard, Camera Angles, and Movements Blog

  With a Nike commercial, movements are usually fast paced to catch the angles of:

• Throwing a football
• Running

In this commercial, the opening scene is a Wide Shot of the track and bleachers with the editing of a title NIKE displayed. Along with this, a soundtrack will be added within the editing process.

Next scene, a Tracking shot of me running up the bleachers as a close-up.

Next, a POV shot of a football being thrown to a person at the end of the track.

Over-the-shoulder shot is next of the person on the other end catching the football.

Next, a Two-shot of the football being thrown to each-other.

Next, a Pan shot will be taken of a water-bottle being thrown to someone sitting down, which will then switch to an extreme close-up of the waterbottle being held and showing the NIKE symbol/emblem.

This will be the end scene.

EDITING BLOG

 Hey, it’s me again, today in class we covered the topics of camera usage. We also covered editing and how to use the program. We went over how to use and check out a camera. We learn how to operate the editing software. We learned how to import files from the camera. Also she taught us the importance of doing everything the way she says. She explain the track and what they’re for. We were also taught of the different departments in the editing application. There are keywords that we were taught. For example, dumping and raw footage.

  When our teacher taught us about the cameras she told us how they work and how to handle them. Each camera must be checked out formally to keep track of the device. To start and stop rolling you press the silver button with the red line on it on the side of the camera. On the flip side is where the SD card goes, to insert you just push it in and eject it you push on the card again and it pops out. the SD card must be dumbed before every return. If it isn’t dumped you may loose all of your footage. Dumbing is transferring footage from the camera to the desktop into a folder. The camera comes with a tripod. To put the camera on you have to screw the bouncy thing onto the camera and put it back on the tripod. She said if the tripod needs to be moved it must be closed completely before transportation.


     Then we went into editing.The program we are using for editing is called Pinnacle Studios. To start you open Pinnacle Studios and click edit screen, file, new movie and it clears everything. Use the footage from the folder you’ve save your footage to import those files. To do so you must click on import the desktop + sign and click your folder and add everything you need to add. While editing there are three tracks AV track 1, 2, and 3. AV track 1 is title, track 2 is film, and 3 is music. If we want to do a voice over we can detach the sound then delete it. we can split and take out pieces of the footage. And lastly before finishing we must render the project. Rendering is making all of the footage flow together smoothly.

Planning Blog for Nike Commercial

Hey, it’s Nagual again, today my group and I came together to organize our ideas. We put together the locations of shooting, the props, costumes, schedules, and our back-up plan for our project. By doing so we can begin getting ready for shooting and preparing for everything. The following is what we came up with. 

      1.Props 

Football

Water bottle

Towel 

Jump rope

Arm band/ Head band 

      2.Costumes

Nike sports shoes 

Tights

Jacket

Sweatpants 

Backpack/ Bag

Hat

     3. Schedule

On 10/8 the group gathered to research the convention and codes of a Nike commercial.

On 10/11 the planning began for our commercial, including all props, costumes, location and back up plan for the execution of the commercial. 

On 10/15 the Storyboard will be made, with 6 slides, each of 5 seconds. 

On 10/21 the Filming of the commercial will be taken, either on the track or in certain places on campus.

On 10/23 the Editing of the commercial will be made, at 25-30 seconds long. 

      4. Location List

The commercial will be planned to film on the track

Specific locations include: Me, Carla, being filmed on the bleachers, running up. Steven will be in the center of the track throwing a football. Safia will be on the receiving end of catching the football, both in the center of the track. Nagual will be seen drinking water from the water bottle, sitting down on the track, wear Nike accessories like the Nike hat and Bag. 

Filming will be taken in turns. 

    5. Backup Plan

If the weather does not allow for filming to be taken on the track, then the group will move to these locations:

Throwing the football underneath the cover by the gym, building 4.

Running up the stairs located in front of the media center, building 5. Sitting in front of the school mural at building 9 drinking from the Nike water bottle.

Research

My group is doing a NIKE commercial. In these commercials, the audience usually sees people taking part in physical activities (running, sports, etc).

•  They wear costumes such as their tennis shoes, basketball shoes, shorts, tights, sports bras, and loose-fitted shirts.

•  Props include NIKE footballs, water bottles, jump ropes, basketballs, towels and so on. 

• Their appearance is usually fit, and sweaty, with added glisten to their skin as their doing their activities. 

• The score through the commercials are fast-paced sounds that are meant to make the audience feel motivated and empowered to work out and be active.

1. Conventions and Codes in NIKE commercials include the symbolic swoosh, added with a "JUST DO IT" slogan. This slogan sparks the media to just go for it, accomplish goals and reach new heights. 

2. In the commercial the props are ALWAYS angled to show the NIKE symbol to let the audience know it is a NIKE commercial- even without stating the name. The symbol has become universal so they know. 

3. The commercial can sometimes include ethos- showing famous athletes, actors and even signers as a way to show that everyone, even the richest, sport NIKE wear. 

Introductory

      Hi, i’m Nagual, i’m a sophomore in high school at a school in Florida. I’m taking a variety of AICE classes in hopes to get my Cambridge diploma by the time I graduate. I want to take as many college courses so that by the time I get to college I won’t have to take that many. My dream in life is to succeed and provide for my family.

      I’ve always have been fascinated with the human body. When I was a little girl I would watch Grey’s Anatomy and I still do I always loved to watch the surgical scenes. I would love to be a surgeon but my hand aren’t that steady and i’m to emotional for that. I want to major in forensic pathology in college to become a medical examiner. In a way determining the cause of death could provide closure for the family’s.

      In my free time I like to do a lot of things. I like to talk and hang out with my friends. I like to play video games with my brothers. Some of my hobbies include photography, playing the clarinet, and dancing even though i can’t really dance.